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If you or your company or a website want to promote or are in good jobs, want to lead then that is what marketing is needed. If you have no knowledge of marketing then you may have a training or you can opt for the Primer, a handy app from Google. Primer is an app that you the principles of marketing, brings and the app is specifically aimed at small start-ups. Google keeps the app in a constantly changing marketing good up-to-date, and you get lessons, tips and more are presented, so that you quickly apply it for your own purposes.

Primer is free to use and available for iOS and Android.

Many start-ups do not meet because there are certain knowledge and marketing is missing. Money is not well spent and a company goes under, while this is not necessary. Google shoot beginners to help with Primer. Google promises that with this app in just five minutes the basics of online marketing learning. To do this, the app provides a wide range of interactive lessons, which are available both online and offline. This is handy because if you follow the lessons easily between the companies, at a time that suits you.

The lessons are created by professionals from the world of marketing and are really focused on people who have yet to learn. You will, therefore, not jargon found in this app.

The lessons are divided into three categories: content marketing, PR & media and search advertising. Each lesson contains screens with the necessary information, which you can easily through sweeps, multiple case studies, an interactive quiz, and a part to everything that you have learned to practice. Your progress is still saved and Primer is an accessible way to marketing to learning. The app has a strong search function, which allows you easy on specific lessons, topics, titles or authors are looking for.

If you open the app, you are directly on a home screen with the different lessons. If you click there you will then be in a new tab, where you teach this lesson immediately follows. You will see a description of the lesson and the number of minutes that the class lasts. Nice is that you have a lesson directly with someone else, communicate via messenger, e-mail or your social media.

The lessons consist of theory, but also questions, to which you have learned directly into practice. It is even possible for the lessons to review with a thumb. Up is good, down is bad.

Primer is an excellent app which is very easy to use and an attractive design. You must really realize how Primer works, because an assistant is missing, but it is very simple.

Primer has the following features:

  • has marketinglessen, tips and an interactive quiz
  • available for free for iOS and Android,
  • both online and offline use,
  • contains three categories: ontent marketing, PR & media and search advertising,
  • share a lesson with you via messenger, e-mail or your social media,
  • works with theory and questions.

Primer screenshots


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You can free download Primer and safe install the latest trial or new full version for Windows 10 (x32, 64 bit, 86) from the official site.

Devices: Desktop PC, Laptop (ASUS, HP, DELL, Acer, Lenovo, MSI), Ultrabook

OS: Professional, Enterprise, Education, Home Edition, versions: 1507, 1511, 1607, 1703, 1709, 1803, 1809

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